Your go-to place for all things social media marketing, employee advocacy and employer branding.

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Blog Posts written by Bruce:

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  1. Tips for engaging captions on Instagram

    Captions can entertain, inform, inspire and even mobilize your followers to act. But crafting...

  2. Employee advocacy programs best practices

    Firstly, remember the significance of ‘advocacy’. Employees cannot genuinely advocate for a brand...

  3. Top social media trends in 2023

    Firstly, one of the top social media trends this year is a shift towards 'social audio.' The...

  4. Effective LinkedIn Strategies for B2B Marketing

    Designed exclusively for the business community, LinkedIn allows brands to connect, network, and...

  5. How to Stimulate Employees to Share Company Content

    Your employees are your first natural brand ambassadors. They work for the company, they believe in...

  6. Latest Twitter algorithm changes of 2023

    One particular feature of these changes surrounds 'Employee Advocacy.' It is attuning the subtle...

  7. Best times to post on Instagram for Engagement

    Without a shadow of a doubt, timing is indeed everything, especially when it's about capturing your...

  8. How to increase organic reach on Facebook

    Employee Advocacy refers to the promotion of an organization by its employees. Adding this strategy...

  9. The Employer Branding Funnel: A Guide to Attracting and Retaining Top Talent

    • Awareness: In the awareness stage, potential employees are just becoming aware of your company....
  10. Employee Advocacy Cases: How Companies Are Using Their Employees to Promote Their Brands

    There are many companies that are successfully using employee advocacy to promote their brands....